4 Business Leadership Traits that Earn Credibility

By Susan Cullen on Fri, Jun 06, 2014 @ 12:18 PM

Lots of articles have been written on the subject of credibility in business leadership. You may have read how body language and tone of voice can affect your colleagues’ perceptions of you. Chances are you’ve seen some firsthand examples of managers losing credibility after being dishonest, inappropriate, or lax. The fact is, credibility takes months to build and only a moment to destroy. Each day presents a new opportunity to garner trust and confidence from your teams.  

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Customer Loyalty is a Relationship Business

By Susan Cullen on Fri, Apr 09, 2010 @ 10:55 AM

When it comes to maintaining loyal customers, one simple fact never changes: It's all about the relationship you have with them. They already know all about your company's products and services - and they've already become your customer.  But in today's day and age, competition for that same customer is increasing.  You've got to find a way to keep them for life.  Once that relationship is developed, you want to keep it strong.  Identify what your client needs and go the extra mile to provide it.  One way to do that is to recognize their behavioral style.

About Behavioral Styles
You've probably seen from your own experience how one sales and service approach worked great with one person, yet you got a very different reaction from someone else.  Behavioral styles impact:

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Customer Loyalty is a DiSC Relationship Business

By Susan Cullen on Mon, Feb 22, 2010 @ 09:04 AM

When it comes to maintaining loyal customers, one simple fact never changes: It's all about the relationship you have with them. They already know all about your company's products and services - and they've already become your customer.  But in today's day and age, competition for that same customer is increasing.  You've got to find a way to keep them for life.  Once that relationship is developed, you want to keep it strong.  Identify what your client needs and go the extra mile to provide it.  One way to do that is to recognize their behavioral style.

About Behavioral Styles
You've probably seen from your own experience how one sales and service approach worked great with one person, yet you got a very different reaction from someone else.  Behavioral styles impact:

Continue Reading

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